Ces 2026: What To Expect When Tech's Biggest Conference Starts On...
The new year is upon us, and that means CES 2026 is imminent. The biggest tech trade show of the calendar comes with a bevy of new and notable announcements that set the tone for trends and expectations for the subsequent 12 months. The CES 2026 show floor is officially open from January 6 through 9, but the fun kicks off with events on Sunday January 4, followed by a host of press conferences on Monday. As always, product demos, announcements and networking will be happening at the Las Vegas Convention Center and other hotels all over the city. As usual, Engadget will be covering the event in-person and remotely, bringing you news and hands-ons straight from the show floor.
More specific details and pre-announcements are already trickling out as CES approaches, and thanks to the schedule of the Consumer Technology Association (the trade organization that runs the show) we have a full itinerary of press conferences. We’re also using our experience and expertise to predict what tech trends could rear their heads at the show.
Press conferences and show floor booths are the bread and butter of CES. The CTA has already published a searchable directory of who will have an official presence at the show, along with a schedule of every official panel and presentation. However, the press conference schedule gives us a more digestible rundown of the first 48 hours of big events.
On Sunday, January 4, Samsung will kick-off CES with "The First Look," a presentation hosted by TM Roh, the CEO of Samsung's DX Division, on the company's "vision for the DX (Device eXperience) Division in 2026, along with new AI-driven customer experiences." Ahead of that, though, Samsung has already outlined a variety of more specifics (scroll down for details). Concurrent with the Samsung presentation will be the official CES Unveiled mini-show, which is generally comprised of smaller and start-up vendors.
That'll be followed by multiple press conferences throughout Monday, January 5. The LG CES 2026 press conference, titled "Innovation in Tune with You," is ostensibly to share "its vision for elevating daily life through Affectionate Intelligence." But, like Samsung, this fellow Korean giant has already spent the three weeks leading up to CES pre-announcing many of its new products, so this may be more of a summary than breaking news.
Following LG, we’ll also see press conferences from Bosch and Hisense, as well as the first-ever CES appearance from Lego. As the Las Vegas afternoon
Source: Engadget