How The Trump Family Turned Crypto Into An $800m Gold Rush

A clear guide to WLFI, the TRUMP memecoin and USD1, explaining how token sales, trading fees and treasury deals produced $802 million for Trump-linked ventures.

Reuters estimates Trump-linked ventures earned $802 million in crypto in early 2025.

Income came from WLFI tokens, the TRUMP coin and USD1 stablecoin yields.

Alt5 Sigma’s deal and foreign buyers helped turn token value into cash.

As US crypto enforcement eased, experts noted possible conflict concerns.

In the first half of 2025, Trump-linked ventures booked roughly $802 million in crypto income, primarily from World Liberty Financial (WLFI) token sales and the Official Trump (TRUMP) memecoin, dwarfing revenue from golf, licensing and real estate.

Reuters’ investigation and methodology papers detail where the cash came from and how it was tallied. This guide explains the mechanics, the buyers and the policy context without the hype.

WLFI launched in late 2024 as a token-centric project tied to the Trump family. Its governance token, WLFI, offers limited holder rights compared with traditional decentralized finance (DeFi) governance models. The company’s lawyer argues that the token has “real utility.”

The core monetization model is straightforward. A Trump Organization affiliate is entitled to 75% of token-sale revenue after expenses, according to WLFI’s “Gold Paper.” Reuters used this document as the basis for its income model.

In the first half of 2025, Reuters estimates that WLFI token sales were the single largest cash contributor. They accounted for the bulk of the family’s crypto windfall.

Source: CoinTelegraph