Tools: I Built a Social Media Downloader and Got 169 Keywords Indexed in 7 Days

The numbers after 7 days ## Why I built this ## The tech stack ## The SEO approach that actually worked ## What I'd do differently ## What's next Last week I launched SaveKit — a free tool to download videos and images from Pinterest, Instagram, Facebook, and TikTok (first MVP). No login. No watermark. Just paste a link and save. I wasn't sure if anyone would care. Turns out, they did. I didn't run a single ad. Here's what I did instead. I kept running into the same problem — wanting to save a Pinterest image or a TikTok video, and every tool out there was either full of ads, required an account, or tried to install something sketchy. So I built my own. The goal was simple: paste a URL, get your content. Nothing else. I went with what I know and what ships fast: The whole thing is a monorepo with the downloader app, a blog (Astro), and shared packages. Each package owns its own types, tests, and build — no global build step needed. This is where it gets interesting. Instead of launching in English only and "going international later," I launched with 10 locales from day one: English, Spanish, Portuguese, Indonesian, Turkish, Vietnamese, Japanese, Korean, German, and French. Why these? I looked at what competitors like ssstik.io and snaptik.app were doing. They all have multi-language support, and they all rank for native-language keywords. Some things I learned: Native verbs beat English everywhere. In Portuguese, "baixar" (download) gets way more searches than "download." Same for Spanish ("descargar"), Turkish ("indir"), and Vietnamese ("tải"). Sounds obvious, but most tools just translate the UI and keep English SEO keywords. "Without watermark" is the #1 keyword modifier globally. Every locale, every platform. People searching for downloaders almost always add "without watermark" or "no watermark" to their query. Short forms beat full names in CJK languages. Japanese users search "インスタ" not "インスタグラム". Korean users search "인스타" not "인스타그램". Matching how people actually type matters more than being formally correct. Vanity words are worthless. Nobody searches "safe video downloader" or "best free downloader." I checked autocomplete for every locale — "safe," "secure," and "best" never appear. Don't waste title characters on them. Honestly, not much. Launching with multi-locale SEO from day one was the right call. The keywords are already diversified across languages, which means I'm not competing for the same 10 English keywords as everyone else. If anything, I'd start building backlinks earlier. Right now I only have one (from Product Hunt). Content marketing and community posts like this one are the next step. If you want to try it: savekit.io If you're building something similar and want to chat about multi-locale SEO or SvelteKit on Cloudflare, drop a comment — happy to share what I've learned. Templates let you quickly answer FAQs or store snippets for re-use. Are you sure you want to hide this comment? It will become hidden in your post, but will still be visible via the comment's permalink. Hide child comments as well For further actions, you may consider blocking this person and/or reporting abuse - 157 → 668 daily visitors (4x growth) - 169 organic keywords indexed on Google - Position 1 for "download video from facebook" - Ranking in 5 languages already (English, Spanish, Portuguese, Turkish, Vietnamese) - SvelteKit 2 with Svelte 5 (runes) for the frontend - Cloudflare Workers / Pages for hosting (edge-rendered, fast globally) - Tailwind CSS v4 + shadcn-svelte for UI - TypeScript in strict mode everywhere - pnpm monorepo — shared packages for config, UI components, utils, i18n - More platforms (X support is the most requested) - More sub-pages per platform (Instagram Reels, Stories, etc.) - Better caching and CDN optimization - Writing more about the technical side (structured data, JSON-LD schemas, Core Web Vitals optimization)