Crypto: Mara Exec Pushes Back On Bitcoin Treasury Sell-off Narrative

MARA has "fact checked" claims it adopted a Bitcoin sell-off strategy, clarifying its filing allows flexible sales but does not signal a majority liquidation.

MARA Holdings, one of the world’s largest Bitcoin mining companies, has rejected claims that it plans to unload the majority of its Bitcoin holdings following speculation about a shift in its treasury policy.

The clarification came in a post on X from MARA vice president for investor relations Robert Samuels, who said the company has not altered its core Bitcoin (BTC) treasury approach.

His remarks were a direct response to SwanDesk adviser Jacob King, who claimed Tuesday that MARA had shifted toward a sell-down strategy, citing filings with the US Securities and Exchange Commission. King’s post had received more than 325,000 views at the time of writing.

Samuels pointed to the company’s 2026 10-K filing, which states that MARA expanded its policy to allow for potential sales of Bitcoin held on its balance sheet.

“Our 2026 10-K clearly states we expanded our strategy to allow for sales of bitcoin held on our balance sheet,” Samuels wrote.

As Cointelegraph initially reported, the filing authorizes discretionary transactions based on market conditions and capital allocation priorities, rather than mandating a reduction in reserves.

The distinction, Samuels argued, is between preserving optionality and committing to a material drawdown of Bitcoin treasury holdings.

MARA has historically positioned itself as a long-term Bitcoin holder, making any perceived shift in its treasury strategy closely watched by investors and market participants.

Related: Bitcoin mining’s 2026 reckoning: AI pivots, margin pressure and a fight to survive

Source: CoinTelegraph