Nvidia’s Vera Rubin Keeps Crypto Networks Like Render In Demand (2026)
Nvidia’s Vera Rubin slashes AI costs, challenging decentralized GPU networks like Render that thrive on scarce and underused computing power.
Computing powerhouse Nvidia’s Rubin platform can cut the cost of running advanced AI models, a claim that challenges crypto networks built to monetize scarce GPU compute.
Officially launched Monday at CES 2026, Rubin is Nvidia’s new computing architecture that improves the efficiency of training and running AI models. It is deployed as a system of six co-designed chips — branded under the Vera Rubin name in honor of the American astronomer Vera Florence Cooper Rubin — and is now in “full production,” Nvidia CEO Jensen Huang said.
For crypto projects built on the assumption that compute stays scarce, those gains can challenge the economics behind their models.
However, past improvements in computing efficiency have tended to increase demand rather than reduce it. Cheaper and more capable compute has repeatedly unlocked new workloads and use cases, pushing overall usage higher even as costs fell.
Some investors appear to be betting that dynamic still applies, with GPU-sharing tokens such as Render (RENDER), Akash (AKT) and Golem (GLM) rising more than 20% over the past week.
Most of Rubin’s efficiency gains are concentrated inside hyperscale data centers. That leaves blockchain-based compute networks competing in short-term jobs and workloads that fall outside the AI factories.
One modern example of efficiency expanding demand is cloud computing. Cheaper and more flexible access to compute through providers like Amazon Web Services lowered barriers for developers and companies, leading to an explosion of new workloads that ultimately consumed more compute.
That runs counter to the intuitive assumption that efficiency should reduce demand. If each task requires fewer resources, fewer servers or GPUs should be needed.
In computing, it rarely is. As costs fall, new users enter, existing users run more workloads, and entirely new applications become viable.
Source: CoinTelegraph