Tech: OpenAI Enables Marketing Cookies by Default for Free ChatGPT Users - Full Analysis
OpenAI is ready to target free users of its services with advertisements around the web, based on what it knows about them. Chats with the bot aren’t shared with third parties. Even so, details OpenAI collects as users interact with its services may soon be used to market those same services, like ChatGPT, outside the platform. This appears to be targeted at converting free users (WIRED found that marketing settings were “on” by default) and seeing how effective its ads are at conversions. The move comes as OpenAI looks to expand its own advertising network inside ChatGPT. The company started rolling out ads at the bottom of ChatGPT outputs for US users in February. Competitors including Google are exploring how ads can be woven into the user experience of generative AI tools and features. In the Disclosure of Personal Data section, OpenAI expanded the paragraph detailing how it discloses personal data. OpenAI now says it may share “limited information” with partners to promote services like ChatGPT and Codex off of OpenAI’s platforms. We disclose your Personal Data in the following circumstances: Vendors and Service Providers: To assist us in meeting business operations needs and to perform certain services and functions, we disclose Personal Data to vendors and service providers, including providers of hosting services, customer service vendors, cloud services, content delivery services, support and safety services, email communication software, web analytics services, payment and transaction processors, search and shopping providers, marketing service providers, and information technology providers. We also work with service providers who help us with age and identity verification, and you can learn more here. Based on our instructions, these parties will access, process, or store Personal Data only in the course of performing their duties to us. We disclose your Personal Data in the following circumstances: We don’t “sell” Personal Data. Depending upon y
Source: Wired